In preparation for ICD-10, there have been innumerable articles published and presentations delivered on lack of physician engagement, how to engage physicians, clinical documentation improvement needs, lack of specificity needed for coding – the list goes on. It seems we are working so hard helping physicians prepare that we have failed to listen to them. When we really do listen to them, an “a-ha moment” suddenly occurs. Instead of focusing on all the things they need to document and all the things they are doing wrong or poorly, try focusing on the story they want to tell.

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